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SAN FRANCISCO: Fineman PR expanded its multicultural communications division by launching Mosaico, a Latino and multicultural communications practice. The agency has offered multicultural PR under the general market brand since 2005, but recently branded the division and launched a Web site. Mosaico will be run by Juan Lezama and its first new client is Internet-based money transfer company Xoom Corporation.
This is where you will find the latest news briefs and people moves occurring in the industry. Whether it’s an EVP switching companies or an agency announcing account wins, this is where you’ll find out about it first.
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