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NEW YORK: The South Beach Group hired Rubenstein PR for a national campaign promoting its Catalina Hotel & Beach Club, effective October 28. The agency will build a campaign to raise awareness of the hotel, position it as an affordable, luxury vacation destination, and pitch feature placements in high-profile lifestyle and fashion publications.
This is where you will find the latest news briefs and people moves occurring in the industry. Whether it’s an EVP switching companies or an agency announcing account wins, this is where you’ll find out about it first.
MMI launches RaleighPublicRelations.com
Dell CMO to leave
Jackson Spalding gets Purchasing Power
RLPR adds two
Ann Taylor hires Shadow PR as its AOR
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