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EAST RUTHERFORD, NJ: MWW Group partnered with Maryland-based Paratus LLC, a crisis management consultancy, to offer a new service to help clients facing a crisis. The service, called C3Ready, will integrate operations and communications. Matthew Rose, EVP at MWW Group, said the agency became associated with Paratus through its work with JetBlue. The service is aimed at the manufacturing, transportation, and government sectors.
This is where you will find the latest news briefs and people moves occurring in the industry. Whether it’s an EVP switching companies or an agency announcing account wins, this is where you’ll find out about it first.
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