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In Brief Blog

White House’s Snow to resign Sept. 14

Posted August 31, 2007

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WASHINGTON: White House press secretary Tony Snow will resign on September 14, to be succeeded by current deputy press secretary Dana Perino, President Bush announced today. Snow had previously been expected to leave the post in January.Though Snow, 52, recently underwent treatment for colon cancer, his departure is for financial rather than health reasons, CNN and other outlets reported. Prior to becoming press secretary in April 2006, Snow was a TV commentator for Fox News.

Filed under: Government, People Moves

Focus banks on Arketi Group

Posted August 31, 2007

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ATLANTA: Investment banking firm Focus has selected Arketi Group as AOR. The agency will handle PR strategy and business media relations for the Washington-based client, which specializes in merger, acquisition, and corporate finance services for emerging and middle-market companies.

Filed under: Account win, Agency, News Briefs

Levin moves to Child’s Play

Posted August 31, 2007

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NEW YORK: Child’s Play Communications has named Sara Stern Levin VP. In her new role, Levin will identify new business opportunities for Child’s Play, as well as oversee current agency accounts including Kidz Bop and Parents magazine. Prior to joining Child’s Play, Levin served as VP of communications at licensing firm 4Kids. Before that, she was communications director for Nickelodeon & Viacom Consumer Products.

Filed under: Agency, People Moves

Business Wire enhances International NewsTrak

Posted August 31, 2007

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SAN FRANCISCO: Business Wire has enhanced its proprietary online measurement and analysis tool, International NewsTrak, with expanded Web monitoring capabilities, multilingual capabilities in a dozen languages, and improved workflow functionality. The International NewsTrak Posting report searches hundreds of worldwide Web sites, reports can be emailed to multiple recipients, and there’s a new multi-column format

Filed under: News Briefs

Marketwire acquires Collegiate Presswire

Posted August 30, 2007

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LOS ANGELES and CLIFTON, NJ: Marketwire has announced its acquisition of Collegiate Presswire, a provider of electronic content and services to college and university media outlets. Collegiate Presswire carries press releases, photos, media alerts, and other content for more than 1,100 college media outlets, higher education trade publications, news Web sites, and other outlets. College Presswire founders Matthew Farlie and Lisa Bannerot will stay on, Farlie as product manager for the company’s monitoring and reporting solutions and Bannerot to integrate the two offerings. Both will report to Thom Brodeur, SVP of global strategy and development at Marketwire.

Filed under: News Briefs

Cornerstone adds two clients

Posted August 30, 2007

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NEW YORK: Cornerstone’s PR department has added two clients including The HYT ME Estate in the Hamptons, and Marithe & Francois Girbaud’s new “Le Jean” line.

Filed under: Account win, News Briefs

Vocus launches Vocus Summer ‘07

Posted August 30, 2007

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LANHAM, MD: Vocus has launched Vocus Summer ‘07, the latest iteration of its on-demand software for news monitoring, management, analysis, and sharing. Developed in collaboration with customers, the new software includes RSS feed integration to the Vocus platform from almost any source, video clip incorporation into the monitoring service, and Natural Language Processing (NLP) that can determine the sentiment of the news coverage.

Filed under: News Briefs

Ashton Partners represents plaintiffs in lawsuit

Posted August 30, 2007

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CHICAGO: Ashton Partners is providing strategic communications counsel, media relations and outreach services, and managing the Web site for the 15 plaintiffs who have filed a lawsuit against Quixtar, the name that Amway currently uses in the US. The plaintiffs allege that Quixtar knew that it was operating a pyramid scheme and prevented distributors from leaving the organization without penalty. The lawsuit was filed on August 9 in Los Angeles federal district court.

Filed under: Corporate, News Briefs

Vandiver named president-elect of Pinnacle Worldwide

Posted August 29, 2007

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ST. LOUIS, MO: Donna Vandiver has been named president-elect of Pinnacle Worldwide, an international corporation of independently owned public relations firms. Vandiver, president and CEO of The Vandiver Group, a Pinnacle Worldwide member, will serve a 2-year term beginning September 1. She will become president in 2009.

Filed under: Agency, People Moves

Cartoon Network appoints social responsibility chief

Posted August 29, 2007

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NEW YORK: Cartoon Network has promoted Alice Cahn to the newly created position of VP, social responsibility. In her new role, Cahn is responsible for providing guidance and content direction regarding the development of social responsibility initiatives across all network divisions. She will build relationships with child-advocacy groups, educators, and trade associations, and coordinate communications efforts regarding children’s media issues and regulations with appropriate governmental agencies. Cahn previously served as VP, development for Cartoon Network’s kids’ businesses.

Filed under: Corporate, People Moves

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White House’s Snow to resign Sept. 14

Focus banks on Arketi Group

Levin moves to Child’s Play

Business Wire enhances International NewsTrak

Marketwire acquires Collegiate Presswire

Cornerstone adds two clients

Vocus launches Vocus Summer ‘07

Ashton Partners represents plaintiffs in lawsuit

Vandiver named president-elect of Pinnacle Worldwide

Cartoon Network appoints social responsibility chief

Agency Business Report

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