Echo Research launches advisory group
LONDON: Echo Research launched its Senior Advisory Group of Experts (SAGE), an international network to counsel on best practices, reputation measurement, and communications effectiveness. The seven founding SAGE members include Don Stacks, director of the University of Miami School of Communication Program in PR; Elliot Schreiber, fellow of the Arthur W. Page Centre for Integrity in Public Communications at Penn State University; and Roger Hayes, cofounder of Echo Research and a part-time doctoral research associate at Henley Business School.
