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NEW YORK: Mike Moran, author and marketing expert, will join Converseon as chief strategist effective Sept. 1. Moran, an employee of IBM for three decades, will oversee the creation of the Converseon’s Conversation Miner technology. The author of the 2005 book Search Engine Marketing Inc., Moran had most recently led technical strategy for IBM’s OmniFind search and analytics products.
In Brief Blog
This is where you will find the latest news briefs and people moves occurring in the industry. Whether it’s an EVP switching companies or an agency announcing account wins, this is where you’ll find out about it first.
Lou Hammond & Associates wins new accounts
Ketchum taps Barritt to lead online reputation in food practice
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